Digital Content Mix

A well-designed sales page is essential for converting visitors into buyers. In this tutorial, we’ll create a simple yet effective sales page using Canva, add a PayPal payment button, and make the page accessible online

Step 1: Plan Your Sales Page Content

Before designing the page, outline what sections to include. A good sales page typically has:

Headline – A catchy title that grabs attention
Subheadline – A short phrase explaining the eBook’s benefit
eBook Cover Image – A professional mockup or preview
Bullet Points – Key benefits of your eBook
Testimonials (Optional) – Social proof from customers
Price & Call-to-Action (CTA) – The PayPal “Buy Now” button

Step 2: Create Your Sales Page in Canva

1️⃣ Go to Canva and Log In

  • If you don’t have an account, create a free one.
  • Canva Pro users get more features, but the free version works well too.

2️⃣ Create a New Design

  • Click “Create a Design” → Choose “Custom Size”.
  • Set Width: 1080px, Height: 2000px (good for scrolling pages).

3️⃣ Add a Background

  • Use a clean, white or light-colored background for readability.
  • Optionally, add a gradient or soft pattern for a modern look.

4️⃣ Insert Your Headline

  • Click “Text” → Add a bold, large font (e.g., “Get Your Copy of [eBook Title] Today!”).
  • Use bright colors (e.g., black, blue, or red) to make it stand out.

5️⃣ Add the eBook Cover Image

  • If you designed a new cover, upload it (Uploads → Drag Image to Page).
  • Resize and center the image near the top.

6️⃣ Highlight Key Benefits

  • Use bullet points to showcase what the buyer gets (e.g., “Learn how to XYZ in just 7 days!”).
  • Keep the text short, 3-5 bullet points max.

7️⃣ Include Testimonials (Optional)

  • If you have reviews, add them as speech bubbles or quote boxes.
  • Example: “This eBook helped me launch my business in 30 days!” – [Customer Name]

8️⃣ Insert the Price & Call-to-Action (CTA)

  • Use a bold text box to display the price (e.g., “Only $9.99!”).
  • Below it, leave space for the PayPal button (we’ll add this later).

9️⃣ Download the Sales Page

  • Click “Share”“Download”Choose PNG or JPG.
  • Save the file to your computer.

Step 3: Upload Your Sales Page Online

You need to host the sales page online so visitors can access it. Here are three free options:

Option 1: Upload to Canva & Share the Link (Easiest)

  1. In Canva, click “Share”“More”“Website”.
  2. Choose “Presentation” or “Scrolling”.
  3. Click “Open Website” → Copy the URL.
  4. Share this link with buyers.

Option 2: Use Google Sites (Free Website Builder)

  1. Go to Google Sites → Click “Blank”.
  2. Insert your Canva sales page image.
  3. Add a PayPal button (next step).
  4. Publish the site (you get a free URL).

Option 3: Upload to WordPress (For More Control)

  1. Create a new WordPress page.
  2. Upload your Canva sales page image.
  3. Add the PayPal button.
  4. Publish the page.

Step 4: Add a PayPal Buy Button

To accept payments, you need to generate a PayPal “Buy Now” button and add it to your sales page.

Create the PayPal Button:

  1. Go to PayPal Buttons.
  2. Select “Buy Now”.
  3. Enter:
    • Item Name (e.g., “PLR eBook – [Title]”)
    • Price (e.g., $9.99)
    • Currency (e.g., USD)
    • Payment Type (choose “Digital Product”)
  4. Click Create Button → Copy the HTML Code.

Step 5: Embed the PayPal Button on Your Sales Page

Depending on where you uploaded your sales page, here’s how to add the PayPal button:

Option 1: Google Sites

  1. Click “Embed” → Select “Embed Code”.
  2. Paste the PayPal button HTML.
  3. Resize & position it below the price.

Option 2: WordPress

  1. Edit your sales page post.
  2. Click “Custom HTML” in the editor.
  3. Paste the PayPal button code.
  4. Update & publish the page.

Option 3: Canva (With Third-Party Link)

Canva does not support direct HTML embedding, but you can:

  1. Create a “Buy Now” button using a colored shape & text.
  2. Link the button to your PayPal payment link (PayPal gives this after creating the button).
  3. When clicked, users are redirected to PayPal for checkout.

Step 6: Deliver the eBook Automatically After Payment

Once the buyer pays, they need to receive the eBook. Here’s how:

Option 1: PayPal Automatic Redirect

  1. In PayPal Button settings, find “Take customers to this URL after checkout”.
  2. Enter a link to your eBook:
    • Google Drive/Dropbox Link (Upload your eBook & get a shareable link).
    • A “Thank You” Page on Google Sites or WordPress, with a download button.
  3. Save and update the button.

Option 2: Use SendOwl or Gumroad (Automated Delivery)

If you want automatic delivery, platforms like SendOwl or Gumroad can handle sales + file delivery for a small fee.

Step 7: Promote Your Sales Page

Now that your sales page is live, promote it:

📌 Share on Facebook, Instagram, Twitter, LinkedIn, or TikTok
📌 Post in Facebook Groups (related to your niche)
📌 Run Pinterest Pins linking to the sales page
📌 Use SEO-friendly keywords to rank your page on Google

Final Thoughts

Congratulations! 🎉 You’ve successfully:
✅ Designed a professional sales page in Canva
✅ Uploaded it online for free
✅ Added a PayPal button for sales
✅ Set up automatic eBook delivery

Now, you can sell your PLR eBook 24/7! 🚀

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